Barefoot Wine & Bubbly are heading to Crosby Beach to help clean up the litter and are calling on locals to join in and help out.
On June 24, Crosby residents can join the winery on the shoreline to help clear the litter on the beach as part of the Barefoot Wine Beach Rescue Project.
The project is entering its 10th year, with the ambition to “leave only footprints” on the beach, beginning at 2pm this Saturday.
To add some incentive to the event, the group that collects the most litter has the chance to win a bottle of Barefoot Wine as part of the ‘Scales of Gra-toe-tude’ initiative.
Olga Senkina, marketing director Emea at Barefoot Wine & Bubbly, said: “At Barefoot Wine our mission is to make the world a better place through wine and the Barefoot Wine Beach Rescue Project is a great example of how we do this.
“We are very proud to have worked with 6,200 volunteers to collect 13 tonnes of litter from UK beaches over the last nine years
” We are delighted to again encourage the Crosby community to come and help us clean their local beach and make the local area a better place for everyone to enjoy in the process.
“Of course, one of the day’s highlights is raising a toast with a glass of Barefoot Wine to celebrate the hard work of all the volunteers – cheers to that!”
The project runs across the UK throughout the summer, teaming up with Surfers Against Sewage who are entering their 27th year of relentless work to protect our beaches.
Dom Ferris, Head of Community and engagement at Surfers Against Sewage, said: “Over the past decade it has never ceased to amaze us how incredible community spirit can be – something we see every year at the Barefoot Wine Beach Rescue Project.
“We’ve already had loads of interest from local volunteers, so can’t wait to get down to Crosby Beach and work with Barefoot and the local community have a great time working towards our vision of plastic free coastlines.”