Royal Albert Dock is set to be transformed with three permanent state-of-the-art projectors.
A series of short animations will be shown onto the back facade of the Maritime Museum during its renovation after with a Halloween stunt launch on October 31.
Dock Shorts brings the historic inner quay to life through a series of dynamic, visually stunning displays with a Remembrance Day theme on November 9 and 11.
The dock’s iconic architecture will now serve as the canvas for a programme of large-scale, light-based storytelling, blending creativity with cutting-edge technology.
Over the next two years, Dock Shorts will feature 14 bespoke shows per year with a programme aligned with key calendar moments and other cultural events.
The 20 second shorts will provide a rich platform for storytelling and community engagement, while also presenting exciting opportunities for brand engagement.
Each projection will be individually themed using high-quality mapping techniques to ensure a rich and immersive experience.
The campaign launched with a special Halloween-themed short, telling a ghostly tale of the legendary ship-wreck, The Albert Hartley, and the ship’s final voyage before it was lost to stormy seas.
Actors posing as the ship’s ghostly crew members and captain could be seen wandering around the dock on Halloween night, interacting with families and adding an extra layer of theatricality to the evening.
Jacob Loftus, CEO of General Projects, said, “This series marks an exciting new chapter for the dock, blending innovative projection technology with the rich heritage of the site.
“By showcasing a variety of seasonal and cultural themes, we aim to enhance the visitor experience, attract diverse audiences, and further cement the dock’s role as a vibrant cultural landmark in Liverpool.”