Luxury in 2026 isn’t about big price tags – it’s about experiences that make us feel good.
New research from The Ivy Collection shows Liverpudlians value affordable treats, quality time, and great food over extravagance.
Dining out remains a special treat, but locals want it to feel accessible. Nearly half of Brits say an affordable luxury meal is £30 or less. The Ivy Liverpool Brasserie delivers just that.
Its expanded 1917 set menu offers two courses for £19.17 – classic Ivy style with seasonal dishes like French Onion Soup, Duck Liver Parfait, Shepherd’s Pie, and Pan-fried Sea Bream. Desserts include Sticky Toffee Pudding and the iconic Ivy Chocolate Bombe.
Mark Askew, Group Executive Chef, said: “Luxury today is about connection and comfort, not cost.
“Our 1917 menu makes everyday luxuries accessible – perfect for a midweek treat or catching up with loved ones.”
The 1917 menu will be priced at £19.17 for two courses from until Saturday, February 28 but will not be available on Valentine’s Day (Saturday, February 14).