Culture

Liverpool Basketball’s first game to be free

Liverpool Basketball have signed a multi-year partnership with Adidas.

The club will be the only UK basketball club supplied by the international sportswear giant, joining their portfolio of teams across Europe as well as Liverpool FC locally.

Match kit, teamwear and authentic jerseys will be available from the Liverpool Basketball club shop with a full team merchandise collection launching in November.

The partnership is delivered with Sports Specialist, Adidas’ Southampton-based teamwear licensee and kit supplier, for the team’s first season at the M&S Bank Arena.

To celebrate the partnership, admission to Liverpool Basketball’s inaugural home game at on Sunday, October 25 will be free for fans, courtesy of Adidas.

Jason Dolan, founder and owner of Liverpool Basketball, said: “This partnership is about much more than what we wear on the court.

“As a club we’re building something ambitious, something authentic to this city and something that people can be genuinely proud of.

“What I love about Adidas is they didn’t wait to see what we’d build, they came at game number one, so we could build it together, with the fans, from the very first jersey.

“To have Adidas alongside us on that journey is a huge statement of intent
and it starts the way it should: our first home game ever, Sunday 25 October at M&S Bank Arena, free for every fan, courtesy of adidas, because this should start with a full house from the first tip.

“There will only be one first game and I hope you’ll be there.”

The club hopes the initiative will introduce thousands of people to professional basketball while ensuring as many people as possible can attend a moment of genuine sporting history for the city.

For more information and to register interest for free inaugural home game tickets, visit liverpool.basketball