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Hilton Worldwide today announced that it has signed a franchise agreement with Municipal Annex Limited to open the first DoubleTree by Hilton in Liverpool, U.K. The DoubleTree by Hilton Liverpool will join the brand’s rapidly growing portfolio of upscale, full service hotels - which has recently added new properties in locations such as Leeds, Manchester and London. The agreement will see Sanguine Hospitality manage the DoubleTree by Hilton Liverpool on behalf of the property’s owner, Municipal Annex Limited.
Patrick Fitzgibbon, senior vice president, development, Europe & Africa, Hilton Worldwide, said, “Liverpool has fast become one of Hilton Worldwide’s most exciting cities in the U.K., already featuring our upscale Hilton and economy Hampton by Hilton brands. As our portfolio of hotels grows, I am delighted to see another superb DoubleTree by Hilton project joining the nearly 60 that are already either trading or under development across Europe.”
Rob Palleschi, global head, DoubleTree by Hilton, said, “DoubleTree by Hilton is looking forward to welcoming this neighbourhood gem to our growing portfolio in the U.K, which currently features 17 open hotels. Liverpool is world-renowned for its culture, art and music – we look forward to welcoming travellers to Liverpool next year with our delicious, signature chocolate chip cookie at check-in.”
The 87-room hotel is expected to open in summer 2013 in the city’s former Municipal Annexe on the corner of Sir Thomas and Dale Street. The Grade II-listed building will retain its grandeur from when it was first constructed in 1865 and offer upscale bedrooms, restaurant, executive lounge, opulent spa and swimming pool, as well as conference and events facilities.
Dr. Marwan Koukash, the mastermind behind the regeneration of the former Municipal Annex, said, “Delivering an architecturally significant building of the standard of DoubleTree by Hilton for Liverpool has been many years in the making. It has been crucial to find the right partners to deliver my vision for a world-class destination hotel and venue for the city. I am delighted we have agreed management terms with Sanguine Hospitality, who have a reputation for delivering excellence in hotels, as well as a world class hotel brand – DoubleTree by Hilton.”
Simon Matthews-Williams, chairman of Sanguine Hospitality, added, “Dr Koukash is a visionary, and we are delighted to be working with him to bring to life his vision for an upscale hotel in a world class city like Liverpool. We also have a super partner in DoubleTree by Hilton, a brand we are currently operating quite successfully in Bristol and Chester.”
With more than 300 hotels worldwide and a fast-growing network of more than 30 hotels in Europe, DoubleTree by Hilton DoubleTree by Hilton welcomes travellers to a rewarding hotel experience that starts with the signature warm, chocolate chip cookie welcome from a caring team member, and includes an array of upscale amenities and guest services and ends with the rewards of the Hilton HHonors guest loyalty programme
