Winnie the Pooh is back in an all new feature film from Disney Animation Studios. With his rumbly tumbly and cute red t-shirt, Winnie the Pooh is an icon for people across the world and will delighting young and old alike in the brand new movie "Winnie the Pooh".
The Winnie the Pooh stories are based on the childhood bedtime stories A A Milne told to his son Christopher Robin Milne about his favourite soft toys. First published as a serialisation in the London newspaper "The London News" it wasn't until the stories were published as a book in the USA in 1926 that Pooh Bear began his assent to stardom.
The rights for Winnie the Pooh were first bought by Stephen Slesinger in 1930 and by the end of 1931 Winnie the Pooh had become a household name and the star of a $50 million per year empire. It was Slesinger who developed the iconic red shirt which Pooh Bear still wears today and who grew the Pooh business for over 30 years.
In 1961 The Walt Disney Company bought the rights to Winnie the Pooh from Selsinger and turned Pooh into an international superstar. Disney released a series of short films, however it was in 1977 with the cinema release of "The Many Adventures of Winnie the Pooh", an amalgamation of three previous short films, that catapulted Pooh into the spotlight.
Following the 1977 Winnie the Pooh movie Disney Animation Studios created a cartoon tv series "The New Adventure of Winnie the Pooh". Hugely successful and running to over 80 episodes, the Winnie the Pooh cartoons were still being repeated on children's television in 2007.
With the dawn of the new millennium, The Walt Disney Company released three spin off Pooh movies "The Tigger Movie" (2000), "Piglet's Big Movie" (2003) and "Pooh's Heffalump Movie" (2005). All three movies were very successful and propelled the Winnie the Pooh franchise into the new millennium.
Disney also created a brand new look for Winnie the Pooh and the animal in 100 acre wood in "My Friends Tigger and Pooh". Created using state of the art 3D computer generated animation, Winnie the Pooh, Tigger, Eeyore, Piglet and many more were brought to life with a brand new character, a little girl Darby! In October 2010, "My Friends Tigger and Pooh" was taken off air to make way for the return of the classic style of the new Winnie the Pooh movie.
"Winnie the Pooh" (2011) is step back into the older style Winnie the Pooh. Disney has preserved the heritage of the stories and the nostalgia associated with Pooh Bear, whilst giving the newest generation to meet the cartoon star of their parents' childhoods. Created using only hand drawn animation, "Winnie the Pooh" the richness of colour and expression in the images gives a homely feel to the movie, really playing on the nostalgia of the parents.
"Winnie the Pooh" is released in UK Cinemas on 15th April 2011.
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